Monday, July 16, 2012

How to spot new trends


Once again I have Wired UK to thank for some great new ideas.
The June issue’s “How to spot the future” feature has sage advice from a host of tech success stories about spotting trends.
My favourites are: 
  • Look for cross-pollinators: ideas which have been taken from one area and used in another. And people who integrate ideas from different fields.
  • Demand deep design: where it’s a core part of the simplicity of something, the way Apple and Facebook, for example, do it.
  • Favour the liberators: those who liberate something for consumers and users (like iTunes pricing policy did) and those who allow liberate underutilized resources by giving easier access to them, making them more liquid in the financial sense.
Go read the rest of the article for the rest and some inspiring examples.

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